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תיאור: |
Managing the company ppc accounts:
google, Yandex, Baidu, Bing..
Managing a team of SEM account
managers
Managing Search, GDN campaigns
Creating campaign strategy in multiple
languages
Creating, testing & implementing multiple
segmented ad copy/creative in multiple
languages with a team of translators.
•Working with our design team on creating
segmented landing pages & testing their
performance over the sales funnel.
•Preforming market research & audience
analysis.
•Generate periodic reporting for major
metrics.
•Competition tracking & analysis.
•Keeping up to date with market &
technology trends
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דרישות: |
Minimum 3 years experience in ppc
campaign management (hands on)
Team management min 1 year experience
Familiar deeply with Google targeting
methods (including Google Beta programs)
Proven copywriting skills.
•Strong analytical skills & basic knowledge
of statistics.
•Profound knowledge of Excel
•High proficiency in English - Must.
Additional languages (Italian, French,
Russian, Spanish, Turkish, Chinese,
German, Arabic) – Major advantage.
•Self-management & self-learning skills.
•Experience using AdWords + AdCenter –
Advantage.
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